Promo reels · artists · labels · hi-fi brands
Is your release or audio product ready for Instagram, YouTube Shorts and X?
Answer 10 questions to find out. You get a readiness score, the three things to fix first and a reel plan built from your answers.
The check measures and improves
Your first second
Whether the opening frame gives people a reason to stay.
Your story
Whether the reel shows what makes this record or product worth a look.
Your route to buy
Whether a viewer is one screenshot away from your shop.
Made by us
Five reels, five different ideas.
Every reel is built from scratch in 4K: no templates, the record itself on screen, facts checked against the artist or label, and a QR code to where people can buy.
Artist
HEIN+KLEIN
Moments
Both vinyl colours from one shot, the record big from frame one.
Label
Chillhop Music
Essentials Fall 2026
Three pressings, one rooftop at night.
Artist
The Refuge
Love Death Prophecy
Every cut burns through to the next scene.
Artist
Mia Knop Jacobsen Trio
Closer
One voice and two guitars as three vibrating lines.
Hi-fi
Framed wall CD player
CoolGeek M1
The circuit board is the design, so the reel shows it.
Who makes these
A vinyl magazine that makes reels.
Hoes & HiFi writes about records, turntables and listening at home. The reels started as our own way of telling the story behind a record in twenty seconds, and grew into reels for artists and labels.
Each reel opens on the record, tells three true things about it and ends on a QR code to the shop. Made for your own Instagram, YouTube Shorts and X, delivered as a 4K file you post yourself.
Step 1 of 12
Who are you making reels for?
10 questions · about 2 minutes · free · your result straight away